Sunday, 16 May 2010

Booklet editorial design

I have been putting the finishing touches to my booklet that i am going to use to showcase the project. The editorial design i have chosen is clean. I have chosen a bold, crisp typeface, Lot, for the title page and have used illustrator to break up the lettering to show 'fragments'. This typeface is contrasted by my handwriting which i have scanned in for a personal touch. A serif typeface was chosen for the titles as it gives the editorial a classic feel.

The colour scheme is a cool gray colour with varying tints, as this is a calm background colour for the bright colours of the posters. There is a splash of Cyan for some type to add colour. The booklet is divided into four sections on either side - and the posters bleed off the edge in various positions to give the layout balance. The posters are held in various ways that relate to the subject of the poster.

I will be printing about 50 of these booklets that can be distributed at the exhibition.

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